Miller Lite Summer
OFFICIAL RULES
NO PURCHASE NECESSARY TO ENTER, WIN OR CLAIM A PRIZE. A PURCHASE or payment WILL NOT INCREASE AN ENTRANT’s CHANCES OF WINNING.
Miller Lite Summer (“Promotion”) is sponsored by Molson Coors Beverage Company USA LLC (“Sponsor”), 250 South Wacker Drive, Chicago, IL USA 60606, and is administered by Merkle Inc., (“Administrator”), 3000 Town Center, Suite 2100, Southfield, MI 48075.
1. PROMOTION PERIOD: The Promotion begins on May 1, 2024 at or about 12:00 p.m. Central Time (“CT”) and ends on September 4, 2024 at 11:59 p.m. CT (the “Promotion Period”). The Promotion consists of an instant win game (“Instant Win Game”) and a sweepstakes (“Sweepstakes”), each as described below. The Sweepstakes consists of six (6) entry periods (each a “Sweepstakes Entry Period”) as outlined in the chart below. Entries from one Sweepstakes Entry Period will not carry-over into subsequent Sweepstakes Entry Period drawing/s, if any. Administrator’s servers are the official time-keeping device for the Promotion.
|
Sweepstakes Entry Period (“EP”) |
Begins (at 12:00 a.m. CT) |
Ends (at 11:59 p.m. CT) |
Winner Drawing on/around |
|
1 |
May 22, 2024 |
May 29, 2024 |
May 30, 2024 |
|
2 |
June 11, 2024 |
June 18, 2024 |
June 19, 2024 |
|
3 |
June 29, 2024 |
July 6, 2024 |
July 8, 2024 |
|
4 |
July 14, 2024 |
July 21, 2024 |
July 22, 2024 |
|
5 |
July 28, 2024 |
August 4, 2024 |
August 5, 2024 |
|
6 |
August 28, 2024 |
September 4, 2024 |
September 5, 2024 |
2. ELIGIBILITY: This Promotion is offered only to legal residents of the fifty (50) United States and District of Columbia who are at least twenty-one (21) years old at the time of entry. Employees, directors, officers, and agents of Sponsor, alcohol beverage retailers and distributors, Administrator, and each of their respective parent companies, divisions, dealers, affiliates, subsidiaries, distributors, advertising and promotional agencies and suppliers involved in the Promotion (“Promotion Entities”), as well as the members of each of their immediate families (spouse, parents, children, siblings, and in-laws) and persons residing in the same household as such individuals are not eligible to enter or win. Void where prohibited or restricted by law.
Participation constitutes entrant’s full and unconditional agreement to these Official Rules. Sponsor’s and Administrator’s decisions are final and binding in all matters related to the Promotion. Winning a prize is contingent upon fulfilling all requirements set forth herein.
3. HOW TO PLAY: During the Promotion Period, entrant must visit www.millerlitesummer.com (the "Promotion Site"). Entrant must submit their date of birth and ZIP Code to access the Promotion Site. If entrant meets the age and ZIP Code requirements, entrant will be permitted to complete and submit the registration form by providing: their first and last name (initials are not permitted), valid e-mail address, complete home address including ZIP Code (P.O. Boxes are not permitted), date of birth, and one (1) of the following valid optional Sweepstakes keywords (each, a “Keyword”) that is available for the entrant’s state of residence as set forth in the chart below. No Keyword is required for entry into the National Sweepstakes Drawing.
|
Sweepstakes Keyword |
Open to |
Available Prizes |
|
National (no Keyword needed) |
50 U.S. (D.C.) |
EP 1: 12 Grand Prizes, 22 First Prizes EP 2: 12 Grand Prizes, 10 Second Prizes EP 3: 12 Grand Prizes, 22 First Prizes EP 4: 15 Grand Prizes EP 5: 12 Grand Prizes, 10 Second Prizes EP 6: 12 Grand Prizes, 21 First Prizes
|
|
MILLER |
IA, NE, SD, ND, MO, KS, IL, WI, MI, OH, KY, TN, TX, AR, OK, IN |
EP 4: 4 Grand Prizes |
|
TEXAS |
TX |
EP 4: 5 Grand Prizes |
|
MILLERTIME |
ID, OR, WA, AZ |
EP 1: 1 First Prize EP 3: 1 First Prize EP 4: 2 Grand Prizes EP 6: 1 First Prize |
|
SUNGLASSES |
TX, OK, KS, MO, NE, SD, CO, WY, UT, MT |
EP 1: 1 First Prize EP 3: 1 First Prize EP 6: 1 First Prize |
|
SWIM |
TX, OK, KS, MO, NE, SD, CO, WY, UT, MT |
EP 1: 1 First Prize EP 3: 1 First Prize EP 6: 1 First Prize |
|
HEAT |
TX, OK, KS, MO, NE, SD, CO, WY, UT, MT |
EP 1: 1 First Prize EP 3: 1 First Prize EP 6: 1 First Prize |
|
COLDBEER |
TX, OK, KS, MO, NE, SD, CO, WY, UT, MT |
EP 1: 1 First Prize EP 3: 1 First Prize EP 6: 1 First Prize |
|
GRILLTIME |
TX, OK, KS, MO, NE, SD, CO, WY, UT, MT |
EP 1: 1 First Prize EP 3: 1 First Prize EP 6: 1 First Prize |
|
BEER |
TX, OK, KS, MO, NE, SD, CO, WY, UT, MT |
EP 1: 1 First Prize EP 3: 1 First Prize EP 6: 1 First Prize |
|
LITE |
TX, OK, KS, MO, NE, SD, CO, WY, UT, MT |
EP 1: 1 First Prize EP 3: 1 First Prize EP 6: 1 First Prize |
|
LITEGRILL |
TX, OK, KS, MO, NE, SD, CO, WY, UT, MT |
EP 1: 1 First Prize EP 3: 1 First Prize EP 6: 1 First Prize |
|
HANGOUT |
TX, OK, KS, MO, NE, SD, CO, WY, UT, MT |
EP 1: 1 First Prize EP 3: 1 First Prize EP 6: 1 First Prize |
|
SUMMERFUN |
TX, OK, KS, MO, NE, SD, CO, WY, UT, MT |
EP 1: 1 First Prize EP 3: 1 First Prize EP 6: 1 First Prize |
|
SUMMERNIGHTS |
AZ |
EP 6: 5 Grand Prizes |
|
MATANZA |
NM |
EP 6: 5 Grand Prizes |
|
GRILL1 |
LA, AL, MS |
EP 6: 4 Grand Prizes |
|
GRILL3 |
NC, SC |
EP 6: 1 Grand Prize |
|
GRILL4 |
TN, GA, KY, VA, AL |
EP 6: 1 Grand Prize |
|
UNITEDSTATES |
50 U.S. (D.C.) |
EP 4: 8 Grand Prizes |
|
BBQ |
IA, IL, KS, MN, MO, NE, SD, WI |
EP 6: 100 Third Prizes |
|
SUN |
EP 6: 100 Third Prizes |
|
|
SUMMER |
EP 1: 1 First Prize EP 3: 1 First Prize EP 6: 1 First Prize |
|
|
SUNSHINE |
EP 1: 1 First Prize EP 3: 1 First Prize EP 6: 1 First Prize |
|
|
SUMMERTIME |
EP 1: 1 First Prize EP 3: 1 First Prize EP 6: 1 First Prize |
|
|
SUNNY |
EP 1: 1 First Prize EP 3: 1 First Prize EP 6: 1 First Prize |
|
|
SUMMER1 |
NH |
EP 4: 5 Grand Prizes |
|
SUMMER2 |
CT |
EP 4: 5 Grand Prizes |
|
SUMMER3 |
EP 4: 3 Grand Prizes |
|
|
SUMMER4 |
NY |
EP 4: 1 Grand Prize |
|
SUMMER5 |
NY |
EP 4: 1 Grand Prize |
|
SUMMER6 |
WV |
EP 4: 1 Grand Prize |
|
SUMMER7 |
WV |
EP 4: 1 Grand Prize |
|
SUMMER8 |
WV |
EP 4: 1 Grand Prize |
|
SUMMER9 |
EP 4: 5 Grand Prizes |
|
|
SUMMER10 |
PA, NJ, NY, CT, FL, GA, DE |
EP 4: 3 Grand Prizes |
|
SUMMER11 |
PA, NJ, NY, CT, FL, GA, DE |
EP 4: 2 Grand Prizes |
|
SUMMER12 |
PA, NJ, NY, CT, FL, GA, DE |
EP 4: 3 Grand Prizes |
|
SUMMER13 |
PA, NJ, NY, CT, FL, GA, DE |
EP 4: 2 Grand Prizes |
|
SUMMER14 |
PA, WV |
EP 4: 3 Grand Prizes |
Upon completion and submission of the registration form, including agreement to these Official Rules, entrant will receive one (1) Instant Win Game play (“Game Play”), one (1) Sweepstakes entry into the National Sweepstakes Drawing, and one (1) Sweepstakes entry into the applicable Keyword Drawing/s associated with the Keyword submitted (if submitted). Entry into a Keyword Drawing is only available during the Sweepstakes Entry Period/s during which prizes are available for that applicable Keyword.
Entrant will immediately receive on-screen notification whether they are a potential winner of an Instant Win Prize, unless the entrant is a resident of New Jersey. All potential winners of an Instant Win Prize, including New Jersey residents, will receive an email confirmation at the email address provided when registering for the Promotion within approximately one (1) to two (2) days after entry is received.
Entry Limit: There is a limit of one (1) Game Play, one (1) National Sweepstakes entry, and one (1) Keyword Sweepstakes entry per person/per day during the Promotion Period. Multiple entrants are not permitted to share the same email address. Any attempt by any entrant to obtain more than the stated number of Game Plays/entries by using multiple/different email addresses, identities, registrations and logins, or any other methods will void that entrant's Game Plays/entries and that entrant may be disqualified. Use of any au
4. INSTANT WIN GAME FUNCTIONALITY: During the Promotion Period, one random, computer-generated winning time will be assigned for each Instant Win Prize listed below. The entrant who is the first person to play the Instant Win Game at or after one of the randomly-generated times associated with the applicable Keyword will be a potential instant winner of the prize indicated. The number of Instant Win Prizes available to be won will decrease during the Promotion Period as Instant Win Prizes are awarded and claimed.
5. SWEEPSTAKES DRAWINGS: Administrator will conduct six (6) random drawings, one per Sweepstakes Entry Period, on or around the dates listed above in Section 1 and will randomly select the number of potential winners for the Sweepstakes prize/s available in the applicable Drawing for each Keyword, as outlined in the chart above in Section 3. Entries from one Keyword Drawing will not carry-over into subsequent Keyword Drawing/s, if any. No more than the stated number of Sweepstakes prize winners will be selected in total. Odds of winning a Sweepstakes Prize depend on the number of eligible entries received in the applicable Keyword for the applicable Drawing.
6. Each winner is considered a potential winner pending verification of their eligibility and compliance with these Official Rules. ALL POTENTIAL WINNERS ARE SUBJECT TO VERIFICATION BY SPONSOR OR ADMINISTRATOR, WHOSE DECISIONS ARE FINAL AND BINDING IN ALL MATTERS RELATED TO THE PROMOTION. AN ENTRANT IS NOT A WINNER OF ANY PRIZE, EVEN IF THE INSTANT WIN GAME OR SWEEPSTAKES SHOULD SO INDICATE, UNLESS AND UNTIL ENTRANT’S ELIGIBILITY HAS BEEN VERIFIED AND ENTRANT HAS BEEN NOTIFIED THAT VERIFICATION IS COMPLETE. SPONSOR WILL NOT ACCEPT SCREEN SHOTS OR OTHER EVIDENCE OF WINNING IN LIEU OF ITS VALIDATION PROCESS. ANY GAME PLAY THAT OCCURS AFTER THE SYSTEM HAS FAILED FOR ANY REASON IS DEEMED A DEFECTIVE PLAY, IS VOID AND WILL NOT BE HONORED.
7. WINNER NOTIFICATION & WINNER REQUIREMENTS FOR ALL PRIZES:
Instant Win Prizes: All potential Instant Win Prize winners will receive an email notification to the email address provided when registering for the Promotion within approximately twenty-four (24) to forty-eight (48) hours from the time the Game Play is received.
Sweepstakes Prizes: Administrator will notify potential winners by email to the email address used when registering after the date of the random drawing with instructions, where applicable, on how to claim a prize.
For All Prizes: Each entrant who receives a winning notification will be deemed a potential winner pending verification of the entrant’s eligibility and compliance with these Official Rules, as determined by Sponsor in its sole discretion. If a potential winner is found to be ineligible, fails to provide any requested information within the required time period (if applicable), or the prize is returned as undeliverable, the potential winner forfeits the prize. In the event that any potential winner of any prize valued at greater than $25 forfeits the prize or is disqualified for any reason, Sponsor will award the applicable prize to an alternate winner by random drawing from among all eligible Game Plays/entries. There will be three (3) alternate drawings after which the applicable prize will remain unawarded. Unclaimed prizes valued less than $25 will not be awarded.
8. PRIZES & APPROXIMATE RETAIL VALUE (“ARV”):
Instant Win Prizes:
ONE THOUSAND (1,000) GRAND PRIZES: Each winner will receive $20 awarded as a Venmo payment made to the winner’s verified Venmo account. ARV: $20.
Sweepstakes Prizes:
ONE HUNDRED FORTY-SIX (146) GRAND PRIZES: Each winner will receive one (1) custom Miller Lite® x Charbroil® Grill, grill cover, and select grill accessories. ARV: $347. ONE HUNDRED TEN (110) FIRST PRIZES: Each winner will receive $300 awarded as a Venmo payment made to the winner’s verified Venmo account. ARV: $300. TWENTY (20) SECOND PRIZES: Each winner will receive $150 awarded as a Venmo payment made to the winner’s verified Venmo account. ARV: $150. TWO HUNDRED (200) THIRD PRIZES: Each winner will receive $20 awarded as a Venmo payment made to the winner’s verified Venmo account. ARV: $20.
Total ARV: The total ARV of all available prizes in the Promotion is $110,662.
For All Prizes: For all Venmo prizes, winner’s Venmo account must be valid and in good-standing at the time of prize award or prize will be forfeited in its entirety. Physical prizes will be mailed to the winner at the physical address provided at the time of registration. No cash equivalent and all prizes are non-transferable and no substitution will be made except as provided herein at the Sponsor’s sole discretion. Sponsor reserves the right to substitute a prize (or component thereof) for one of equal or greater value if the designated prize should become unavailable for any reason. Winners are responsible for all taxes and fees associated with prize receipt and/or use. Winners of a prize/s equal to or greater than $600 will receive an IRS Form 1099 MISC reporting the actual value of the prize received. In no event will more prizes than are stated in these Official Rules be awarded. If, for any reason, more prize notifications are sent (or more claims are received) than the number of prizes offered, as set forth in these Official Rules, Sponsor reserves the right to award the intended number of prizes through a random drawing from among all eligible prize claims received. ARVs are as of the time these Official Rules were printed and the value of a prize may fluctuate. A winner is not entitled to any difference between the ARV and the actual value of the prize at the time the prize is awarded. All other costs and expenses not expressly set forth herein shall be solely the winner’s responsibility. Without limiting the foregoing, everything regarding this Promotion, including the prizes, is provided “as is” without warranty of any kind, either express or implied, including but not limited to, the implied warranties of merchantability, fitness for a particular purpose or non-infringement. Prizes will be fulfilled approximately 8-10 weeks after the conclusion of the Program.
Limit of one (1) Instant Win Prize, one (1) National Sweepstakes Prize, and one (1) Keyword Sweepstakes Prize per household. A household may win both an Instant Win Prize and a Sweepstakes Prize.
9. Release: By receipt of any prize, winner agrees
10. Publicity: Except where prohibited, participation in the Promotion constitutes winner’s consent to Sponsor’s and its agents’ use of winner’s name, likeness, photograph, voice, opinions and/or hometown and state for promotional purposes in any media, worldwide, without further payment or consideration.
11. General Conditions: Sponsor reserves the right to cancel, suspend and/or modify the Promotion, or any part of it, if any fraud, technical failures, human error or any other factor impairs the integrity or proper functioning of the Sweepstakes or Instant Win Game, or any event or cause beyond Sponsor’s control (e.g. events such as natural calamities, national emergencies, wide spread illnesses, declarations of war, acts of God, acts of terrorism) interferes with any aspect of the Sweepstakes or Instant Win Game, including but not limited to fulfillment of the prize(s), as determined by Sponsor in its sole discretion. In such event, Sponsor reserves the right to modify the prizes offered herein and to award the prizes at random from among the eligible entries or plays received up to the time of the impairment. Sponsor reserves the right, in its sole discretion, to disqualify any individual it finds to be tampering with the entry process or the operation of the Sweepstakes or Instant Win Game or to be acting in violation of the Official Rules of this or any other promotion or in an unsportsmanlike or disruptive manner. Any attempt by any person to deliberately undermine the legitimate operation of the Sweepstakes or the Instant Win Game may be a violation of criminal and civil law, and, should such an attempt be made, Sponsor reserves the right to seek damages from any such person to the fullest extent permitted by law. Sponsor’s failure to enforce any term of these Official Rules shall not constitute a waiver of that provision.
12. Limitations of Liability: The Released Parties are not responsible for: (1) any incorrect or inaccurate information, whether caused by entrants, printing errors or by any of the equipment or programming associated with or utilized in the Promotion; (2) technical failures of any kind, including, but not limited to malfunctions, interruptions, or disconnections in phone lines or network hardware or software; (3) unauthorized human intervention in any part of the entry process or the Promotion; (4) technical or human error which may occur in the administration of the Promotion or the processing of entries; or (5) any injury or damage to persons or property which may be caused, directly or indirectly, in whole or in part, from entrant’s participation in the Promotion or receipt or use or misuse of any prize. If for any reason an entrant's entry or Game Play is confirmed to have been erroneously deleted, lost, or otherwise destroyed or corrupted, entrant’s sole remedy is another Sweepstakes entry or Game Play, if possible. No more than the stated number of prizes will be awarded. In the event that production, technical, seeding, programming or any other reasons cause more than stated number of prizes as set forth in these Official Rules to be available and/or claimed, Sponsor reserves the right to award only the stated number of prizes by a random drawing among all legitimate, un-awarded, eligible prize claims. In the event of any conflict with any Promotion details contained in these Official Rules and the Promotion details contained in any Promotion promotional materials (including, but not limited to, point of sale, television and print advertising, promotional packaging and other promotional media), the details of the Promotion as set forth in these Official Rules shall prevail.
13. DISPUTES: Except where prohibited, entrant agrees that: (1) any and all disputes, claims and causes of action arising out of or connected with this Promotion or any prize awarded shall be resolved individually, without resort to any form of class action, and exclusively by the United States District Court for the Eastern District of Michigan or the appropriate Michigan State Court located in Oakland County, Michigan; (2) any and all claims, judgments and awards shall be limited to actual out-of-pocket costs incurred, including costs associated with entering this Promotion, but in no event attorneys’ fees; and (3) under no circumstances will entrant be permitted to obtain awards for, and entrant hereby waives all rights to claim, indirect, punitive, incidental and consequential damages and any other damages, other than for actual out-of-pocket expenses, and any and all rights to have damages multiplied or otherwise increased. All issues and questions concerning the construction, validity, interpretation and enforceability of these Official Rules, or the rights and obligations of the entrant and Sponsor in connection with the Promotion, shall be governed by, and construed in accordance with, the laws of the State of Michigan, without giving effect to any choice of law or conflict of law rules (whether of the State of Michigan or any other jurisdiction), which would cause the application of the laws of any jurisdiction other than the State of Michigan.
14. PRIVACY POLICY: Any personally identifiable information collected during an entrant's participation in the Promotion will be collected by Sponsor or its designee and used by Sponsor, its affiliates, designees, agents and marketers for purposes of the proper administration and fulfillment of the Promotion as described in these Official Rules and as otherwise set forth in Sponsor’s privacy policy at www.molsoncoors.com/privacy-policy.
15. SEVERABILITY: If any provision of these Official Rules should be held unenforceable or invalid for any reason, then that provision or portion thereof shall be modified or deleted in such manner as to render the remaining provisions of these Official Rules valid and enforceable. The invalidity or unenforceability of any provision of these Official Rules or any prize documents will not affect the validity or enforceability of any other provision.
16. WINNERS LIST: For a winner list, please click HERE (https://bit.ly/3uMPCUd). The winner list will be posted after winner confirmation is complete.